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SXSW 2017 Film Takeaways

04.20.2017 Industry


A month later, we’re still processing all the buzz from SXSW 2017. The nine day Austin festival is always an arts and culture overload with no shortage of things to get excited about. This year’s film industry innovations and insights were no exception. From premiere highlights to notable panel topics, here are some of the…
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Trailer Release for Stephen King’s IT

04.13.2017 Industry


The long-awaited trailer for the film adaptation of Stephen King’s classic 1986 novel is finally here. And we can’t wait for more. The two-and-a-half-minute teaser opens much like the first pages of the novel: six-year-old Georgie Denbrough chases a paper boat as it sails down the street during a rainstorm. When it’s washed away down…
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film audience

How Film Makers Interact with their Audience

03.30.2017 Industry


Sometimes when we’re sitting in the theater, mouths full of popcorn, we may think of the movies as a passive activity. We may not be giving much thought to how the film maker has made a conscious effort to involve the audience. Some methods are more subtle than others, but you don’t need to be…
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VR & 360 Video: A New Industry Reality?

03.21.2017 Industry


In 2017, virtual reality is more attainable than ever. Some of the biggest household names in technology remain committed to developing and cleverly marketing their VR contributions. Products by Google, HTC, and even Facebook who bought Oculus Rift in 2014, are becoming more and more available with options ranging from affordable ($15-$30) to high end…
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T2 Trainspotting Opens with Critical Acclaim

03.13.2017 Culture


In our current age of endless remakes, reboots, and franchising, sequels are a dime a dozen. However, Danny Boyle’s long-anticipated follow-up to his 1996 Trainspotting seems to offer a distinct breath of fresh air, just as the original did over 20 years ago. Previously on Trainspotting… In case you’ve forgotten, the ending of Trainspotting seems…
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Feature Film Budget Breakdown

02.23.2017 Industry


We often hear about all the money spent at the box office, but not as much about the money behind the scenes. What’s it take to make and produce some of the biggest blockbusters? What about the average feature film or an independent film? Here’s a feature film budget breakdown that takes a closer look…
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Winners of the 2017 Sundance Film Festival

02.20.2017 Industry


The Sundance Film Festival is the biggest independent film festival in the United States, held every year since 1978. Although initially for American independent films, during its history, the festival has expanded to include international independent films and documentaries. The festival, founded by Wildwood, a company owned by Robert Redford, is now one of the…
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The Return of Twin Peaks

01.24.2017 Culture


The return of the hit TV drama Twin Peaks was announced in 2014 to much fanfare and excitement. Season 3 is scheduled to air on Showtime May 21, 2017 with a two hour first episode. Fans are on the edges of their seats after the nearly 25 year wait. We’ve been promised a return of…
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Star Wars: The New Generation vs The Classic Trilogy

01.18.2017 Culture


The release of Star Wars: The Force Awakens at the box office in 2015 was a sight for sore eyes. The new take on the classic franchise sits snug as the third highest grossing film of all time—and the critical acclaim matched the box-office bucks. With Disney’s purchase of LucasFilm, however, the mould of strict…
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art of harmony

Microsoft Shoots Art of Harmony Ad at Parlay Studios

01.12.2017 Studio News


Microsoft’s 2016 holiday advertisement, “The Art of Harmony” showcases the triumphs of ordinary, inspiring individuals in the face of a difficult year. Weaving together stories of seven ordinary people as they come together to produce a single piece of art, the ad celebrates hope and unity over social obstacles. Promoting the Microsoft Surface Studio, the…
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